Since 2004, Benary has offered marketing materials for tuberous begonias to increase consumer appeal and upgrade the image of this quality product.
Benary has recently launched 'Nonstop'® Flower Power, an attractive marketing concept for 'Nonstop'® begonias, in an effort to highlight the outstanding plant quality of the world's no. 1 tuberous begonia. This publication along with POP materials allow retailers to promote and boost appeal for this unique, high-quality product.
The core of Benary's 'Nonstop'® program is comprised of six popular 'Nonstop'® colors in primary colors: 'Yellow', 'Bright Red', 'Orange', 'Pink', 'White' and 'Deep Red'. All six 'Nonstop'® colors are characterized by a compact habit with intense basal branching, excellent flower quality, a narrow flowering window and improved production planning.
The website www.Begonia-Nonstop.com provides comprehensive information about the 'Nonstop'® Flower Power program, and is designed to give consumers more information and use ideas for Benary's world famous tuberous begonias.