| Benary drops Pack Trials in the Netherlands to strengthen its presence at the Flower Trials |
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Hann. Münden Benaryans looking to build on this year's excellent performance at the Flower Trials in Westland/the Netherlands
For three years in a row, Benary has been present at the Westland Flower Trials held in the Netherlands in June. The visitors' enthusiastic reception of this year's new introductions 'BIG'TM begonias x benariensis F1 hybrid and 'Joey'® Ptilotus exaltatus, the increasing internationality and diversity of the visitors to the trade show, and the ideal time for the show in June are key factors in Benary’s strategic expansion of its contacts network.
Benary on international growth trajectory
“At the Flower Trials, we meet representatives from all sectors of the industry. Wholesales, growers, and purchasers for garden centers all showed huge interest in our products at this year’s show. Talking to the visitors to the Flower Trials has given us lots of ideas and suggestions to take home for future business developments. In addition, our stand attracted nearly twice as many visitors as last year," says Managing Director Matthias Redlefsen.
For the Lower Saxon plant breeders, participating in the Flower Trials and extending their presence from year to year has proved to be a highly successful long-term strategy.
Focus of the Benary Pack Trials is on the USA
Benary also shared a stand at this year's Pack Trials in De Kwakel, the Netherlands, with Takii Europe B.V. Although the event was a full success, it has been decided not to take part next year. In the interest of customer convenience, future participation in trade shows is going to be more targeted with a higher show density, which will make attendance easier for customers.
In terms of classic Pack Trials, Benary is going to continue to focus on the Californian Pack Trials in the USA. "This is where we can meet major international wholesale customers," explains General Sales Manager Christian Kappler. Benary has been established in the USA for 15 years with offices in the Chicago region, where a new seed warehouse was set up this year for faster seed delivery to North American customers.
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23/07/10
We highly appreciate your visit at our site in Columbus, OH.
We are looking forward to seeing you next year again. Thank you.
The Benary team.
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01/07/10
Four exciting days in the Netherlands with a lot of new varieties as well as proven products lie behind you and us. We highly appreciate your visit at our site in the Westland region.
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03/03/10
For almost 170 years, Benary has maintained a strong passion for breeding and is known as a leading innovator of ornamental varieties. We are happy to inform you about recent decisions that will once again strengthen our focus on exceptional breeding.
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26/02/10
Our Plug Source Guide was designed to give sales representatives as well as growers a tool to find and source our plugs from various plug suppliers in all regions of the U.S. This guide contains a listing of our most popular varieties as well as where to source the material. If there is a Benary variety that you are interested in finding that is not on the list, please email info@benary.com.
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11/12/09
We would like to take the time to sincerely thank you for your business over the past year. We extend our best wishes for a joyous holiday season and a prosperous new year.
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20/11/09
Offer your customers beautiful color solutions using Pansies
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11/11/09
Dear Customers and Friends,
For over 165 years, Benary has maintained a strong passion for breeding and is known as a leading innovator of ornamental varieties. We are happy to inform you about recent decisions that will once again strengthen our focus on exceptional breeding.
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17/07/09
Producers throughout the world are using Benary's FastraX assortment
of perennials to increase their profitability. Highly versatile, FastraX perennials are easy to market and open the profitable perennial market to bedding and border plant producers and landscape professionals.
At this years' Flower Trials® in Holland Benary presented 11 new FastraX-perennials
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14/09/09
Especies ornamentales cambian de casa Productos clave de Bodger Seeds serán comercializados por Benary
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13/04/10
Please join us at the
FlowerTrials® 2010 in Maasdijk, Netherlands
June 15 - 18. 2010
open daily from 08:00 a.m. to 5:00 p.m.
At Peter van der Plas
Oranjesluisweg 13
2676 NA Maasdijk
Netherlands Contact: Gundula Wagner (Gundula.Wagner@Benary.de)
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14/09/09
Hann. Muenden, Germany / South El Monte, California, 17th of April 2009
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17/07/09
Your complete resource for all things 'BIG'TM!
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16/06/08
For 165 years, Benary's motto has been both the company's philosophy and its daily agenda
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05/09/08
'Joey'® – The avant-garde beauty from the other side of the world adds new highlights to our gardens
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17/07/09
'BIG'TM begonias are a true sensation in the B&B market
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16/07/09
Be a winner with Benary novelties. FlowerTrials® offers you the opportunity to learn all about the latest Benary innovations which will be available to you as of the coming season.
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16/07/09
If you do, you are sure to find lots of interesting highlights among Benary's latest new introductions.
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16/07/09
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13/04/10
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