Benary's field champions begonia, celosia and rudbeckia all meet today's requirements of industrial young plant production. Ideal for the price-conscious mass market, they also stand out among the crowd with novel leaf and flower shapes.

An absolute novelty, the new tuberous begonia series 'Nonstop Mocca' has fascinating fully double flowers in orange, deep orange, yellow, scarlet and white shades that create a stunning contrast with the coffee leaf color and the lovely vein pattern. With good branching and a compact habit, 'Nonstop Mocca's garden performance boasts the same standard of excellence as the green-leaf market leader 'Nonstop'. These features offer producers an attractive and profitable extension of their product range, especially since the two series can be grown in parallel. A versatile colorful nonstop bloomer and accent plant, 'Nonstop Mocca' gives marketers and retailers the opportunity to tap additional sales potentials.

With 'Nightlife', Benary is offering the earliest bronze-leaf fibrous begonia series available in the market. Coming in 'Red', 'Rose', 'Deep Rose', and 'White', 'Nightlife' develops well-branched plants with masses of large flowers and excellent garden performance for summer-long flower power. 'Nightlife' has the same production requirements as Benary's fast Begonia 'Sprint' series, allowing 'Sprint' producers to expand their product range without any extra effort. Retailers can act as trend-setters, using 'Nightlife' in fashionable bronze-leaf arrangements or in avant-garde designs of tried-and-true mixed containers.

A true newcomer to Central Europe, the new exceptional Celosia series 'Fresh Look' brings a fresh wind of change to the landscape. Just like 'Red' and 'Yellow', 'Fresh Look Gold' has been awarded an AAS medal for its outstanding plant quality. Its brilliant golden yellow plumes create a stunning contrast with the deep green leaf. Benary's 'Fresh Look' celosias do not fade at any time during the flowering marathon of several months even under the widest range of climatic conditions. Just like its sister varieties, 'Fresh Look Gold' allows extremely efficient production: Its narrow flowering window, uniform habit and excellent branching combine to make this series ideal for programmable, and therefore low-cost production. 'Fresh Look' celosias are great for a wide variety of uses in bedding and containers and thrive in hot and sunny locations.

Benary's award-winning rudbeckias are famous for their fascinating flower display and great heat tolerance. Following the impressive bicolor 'Prairie Sun' and the double flowering golden yellow 'Maya', the compact Rudbeckia 'Corona' has been added to the starting roster. Well-branched with a compact habit, 'Corona' produces 10-12 cm/4-5" flower heads with a dense corolla of golden yellow petals encircling deep brown center. Slightly earlier than its partner variety 'Sonora', 'Corona' produces its lovely flowers from May through September. Versatile 'Corona' offers lots of possibilities to create eye-catching arrangements at the point of sale as well as extending the selling season. A heat tolerant nonstop bloomer, 'Corona' creates attractive displays when used in combination with other sun loving items.

'Nonstop Mocca', 'Nightlife', 'Fresh Look' and 'Corona' all are proven outdoor specialists and ideal items for large plantings in parks and other public spaces. Flowering right up to the first frost while requiring low maintenance, they guarantee nonstop color throughout the season in home gardens too. Their dark leaf colors, attractive ornamentation, strong black and white effects, and attractive flower shapes enable landscapers and home gardeners alike to create sophisticated bedding designs that meet the trend for "splendid, magic, and exotic" scenes.